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Hey, What Would You Like To Do?
Online Coaching
If you’re happy to hit the gym on your own, but want personalised training programmes, custom-built nutrition advice, and weekly accountability check-ins delivered straight to your inbox.
In Person Coaching
If you’re based in North West London, want someone to watch over you while you train, and want regular access to a constant pair of eyes and ears.
Blog
If you’d just like to learn more about the ins and outs of fat loss, then just head over to the blog.

That’s me: Daniel Harrod.
Online fat loss coach, experienced personal trainer, and mentor to the hundreds of men and women who have decided to stand up and make a change.
What People Are Saying About Daniel

Rika
I’m not sure how I can put into words how brilliant Daniel is: I lost 30kg, a number of dress sizes, and came off all prescribed medication. All in 18 months.”

Alison
Daniel’s taken me on a journey and helped me face many personal issues and situations in a way that I would never have faced before.”

Dhruv
I have gone from 104kg to now weighing just over 79kg in 12 months. I find I am a lot fitter, and I can enjoy playing – and keeping up – with my 3 year old daughter.”

Paras
I’m now feeling more confident and leaner than ever. Shirts that didn’t use to fit me now do!”

Priya
Daniel has coached & encouraged me to both live a healthier lifestyle and make small changes, whether to my diet or training, so that I could incorporate them into my lifestyle naturally.”

Aneeta
I saw what Daniel had achieved with his other clients and liked what I saw. After following his training & nutrition plan for just a few weeks my life changed drastically.”

Sunny
Coaching with Daniel has been life-changing. I haven’t looked, weighed, or felt like this since…well, forever”

Jay
More energy, renewed zest, confidence, more focus, a better body, and a better lifestyle – Daniel really turned it round for me – where other trainers before him had failed.”

Bhavin
Training with Daniel has been one of the best investments I have made in myself.”

Tejal
I never thought I would be able to make these changes to my life, but Daniel has made the impossible, possible.”

Rosie
I can’t thank or recommend Daniel enough. I now feel like a lightbulb has switched and the results speak for themselves”

Apu
Daniel finally helped me turn my life around and make the necessary changes to get rid of the body that had crept up on me.”

Deni
Working with Daniel has been amazing. I’ve noticed a huge change in my attitude to food and exercise in a healthy, sustainable way.”

Kiri
I may be sore from DOMS but better than my usual muscle spasms! Daniel, I salute you sir!”
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